Learn how to build a blog and start earning money by following these simple steps.
If you’re prepared to make the commitment and discover how to begin a blog that has the potential to become a source of legitimate internet income, then let’s get started.
1. Choose a blog niche and a domain name.
Once you’ve decided on the name and niche of your blog, it’s time to start.
What people will see first when they visit your blog is the name (like yourblog.com). Ideally, it should symbolize either the main topics you’ll be blogging about, your personal name, your business, intelligent usage of words, or something else.
The niche of your blog is a general idea that you’ll be writing about. It could be about anything, from travel and dining to fashion and lifestyle. With the name of your blog (like fashionbyjane.com or hikewithryan.com), including a word or two that clearly conveys what your material is about will be very helpful to your potential blog visitors.
2. Establish an online presence for your blog (web hosting).
Getting your blog up and running is the next step in the process of launching a blog. Those are the services you can expect from a web hosting provider. To get your blog up and running, you’ll need to choose a blogging platform and web hosting plan.
You’ll need a “host” if you want other people to be able to see your website, just like getting a house for your blog online. The host is responsible for ensuring that your blog may be accessed by anyone who has a link to it or knows your URL. Hosting a website is a lot like having a house. Visitors can see what’s inside by going to your blog’s URL and clicking on the “Visit” button.
A high-quality hosting service like Bluehost offers web hosting at a low price (about $5/month). Starting a blog is one of the most essential investments you can make. A great hosting provider is among the most vital.
You can host your blog using a lot of decent web hosts (on a budget). For beginner blogs, I’ve found that Bluehost best meets all of their requirements (and more). No matter which option you choose, you should look for a web host that focuses on functionality, security, customer service, and a good track record.
Most bloggers utilize a WordPress blog that is hosted by Bluehost as their blogging platform and web server, including myself. Since its launch in 2003, WordPress has been a free publishing tool that currently powers more than 70% of all blogs on the Internet. One of the greatest and most reputable brands in the blog hosting sector is Bluehost. To launch your blog, we’ll use this combination. Let’s set up your hosting right away.
3. Create your blog using a free WordPress theme.
Let’s go over some basic terms so you can understand why WordPress is the perfect platform (also known as a Content Management System or CMS) to run your blog on if you want to create a blog and make money from it. The most popular content management system in the world is WordPress. Every day, millions of bloggers use it (including me). According to the most recent statistics on blogging, this CMS powers more than 60% of all blogs, including those for Forbes, NBC, New York Observer, TEDNew York Observer, Thought Catalog, TechCrunch, and others.
Many blogs use WordPress, and the people who run them have talked about how happy they are with the amount of flexibility, control, and long-term growth potential that this choice has given them.
One thing to keep in mind is that WordPress is available on two different platforms. WordPress.com and WordPress.org are both options. While the two have nearly identical names, there are significant distinctions between the two.
- Use of it is free (with heavy restrictions).
- It does not allow you to choose a custom domain name (such as yoursite.wordpress.com).
- It has very few ways to make money (you can’t sell your own advertisements).
- It does not allow you to upload plugins (for email capture and other things).
- has little functionality for themes, thus you’re left with pretty simple designs.
- To get your own domain like yoursite.com and to remove the WordPress branding, you must pay.
- Limited analytics and SEO
- No branding, infinite plugin options, and a fully customizable design.
- complete control over your own monetization efforts
- So your site has strong SEO potential (so people can find it easily).
- It allows you to create or expand an eCommerce business or membership site.
- The minimal monthly charge (from the cheap hosting plan you use to get your blog online)
The decision is yours. However, WordPress.org is the way to go if you want to fully utilize your blog, be able to have it grow with you, and eventually make money from it (and this is the identical procedure we’ve followed throughout this article). It is the CMS of choice that will run your blog in the background.
WordPress installation (as well as blog configuration)
You can go to youtube to download a tutorial video on how to install WordPress and establish the correct settings on your new blog,
Obviously, we can’t go over everything there is to know about WordPress in just one video, but keep in mind that these are the essentials.
Invest some time in becoming comfortable with the administrative section of your WordPress blog. Your knowledge of how WordPress works and what changes you can make to the visual appearance and functionality of your site will grow as you use it.
Select the ideal WordPress theme for free.
I don’t typically advise purchasing a premium WordPress theme right away when you’re first starting a blog. It’s wise to select a premium theme with extra features and options after you have some traffic and can justify the expenditure. However, for the time being, a complicated theme will serve as a distraction from your main aim of getting visitors to your brand-new blog.
There are many free themes available for WordPress, so pick the one you like in Appearance > Themes > Add New Theme > Popular, and don’t spend too much effort on it just yet. It’s always possible to go back and make changes afterward.
I recommend choosing Elementor for WordPress, Kadence WP, or Astra, all of which are free, fast, and can be upgraded in the future.
These three quick WordPress themes are my favorites since they’re clear, simple, and straightforward and will get you set up without requiring you to spend money on a premium theme while you’re just starting your site. You can later compare additional WordPress themes or upgrade these to their premium versions for more features.
Install these seven crucially needed WordPress plugins on your blog.
The way your blog operates absolutely depends on the WordPress plugins you use, so it’s essential to get the most significant ones configured as soon as you can. This will help your website serve both your audience and search engines.
The only issue with WordPress plugins is the vast number of available options—there are literally thousands of distinct plugins and blogging tools. However, to help you cut through the complexity, here are the essential WordPress plugins you should set up as soon as you begin blogging:
1. Google Analytics Dashboard for WordPress: This is a plug-in that was made by Google and can be downloaded for free. It gives you the ability to view all of the pertinent analytics data for your site directly within WordPress. You can find out who is coming to your website, how long they are staying, and which blog entries are the most popular by connecting the plugin to your Google Analytics account (you can sign up for a free Google Analytics account right here).
2. Yoast SEO: The more people who can find your blog, the better it will perform. By improving your blog post names, descriptions, content length, and other components throughout your whole blog, the Yoast WordPress plugin makes it easier for researchers to find you.
3. UpdraftPlus: Once more, mistakes will occasionally occur on your site (and they won’t always be completely under your control). Backups of your hard work are always a great idea, and this free plugin is head and shoulders above the competition when it comes to doing so.
4. WPForms: You should make it easy for your readers to get in touch with you. This will also make it easy for other bloggers who want to work with you to get in touch. You may drag and drop contact forms onto any page of your blog with the help of the user-friendly plugin WPForms.
5. MaxCDN: In addition to making your blog’s static content such as images and videos load faster, the MaxCDN plugin also increases the performance of WP Rocket.
6. Insert Headers and Footers:You may sometimes need to add code to your header or footer in order to make changes to your theme (it’s not as terrifying as it sounds). It may lead to problems, though, if you do it in your theme’s code. With the help of this plugin, you can quickly add short pieces of code to certain places on your site.
7. WP Rocket: Websites that load more quickly achieve higher rankings on Google and provide an improved experience for website visitors. Your blog will load much more quickly for everyone if you use a plugin called WP Rocket. This plugin will cache your pages, minimize the size of your files, and perform many other tasks.
4. Post your first blog post.
A blog is not read because it is attractive or updated frequently. (However, they both help.)
You take the time to read a blog because you are interested in the things it has to say. Strong content will bring people to your site, which will eventually help you make money from it.
You need to provide a response to one straightforward question before proceeding with the process of developing a blog business strategy, mapping out your content roadmap, and producing your first blog post. What and why?
- What makes the subject of your blog important to you?
- Why should people listen?
- Why are you a valuable contributor to this topic?
In order to respond to these inquiries, I like to approach blogging as I would any other type of business and stress the significance of establishing a certain niche.
It’s perfectly fine if you’re unsure or if no niche comes to mind immediately. With some searching questions, we can get everything out.
Consider the following questions when deciding on a niche for your blog:
- What is a childhood dream or interest that you find fascinating?
- What was the best part of your day?
- Do you have any interests or want to learn some?
- Which of your values do you hold most dear?
- What is one achievement of which you are especially proud?
By this point, you ought to have one or two recommendations for a distinct specialty by this point that you may begin covering in your blogs. It’s acceptable if your specialization expands, changes, or changes with time.
5. Promote your blog in order to attract readers.
As we approach the end of 2020, we may reflect on our past experiences and note one area of expertise in blogging that attracted more than 4.4 million readers in just the previous year (ryrob.com). In order to fully attract millions of visitors to a blog’s content, we’re going to draw on our experience in doing so. What happens once you push “publish” on your initial blog posts? Your blog’s content should be promoted, therefore now is the time to learn about it.
Businesses like LinkedIn, Zendesk, Adobe, Close, Intuit, and others hire him as a consultant so that he can write articles for their blogs, teach them how to market their content, and bring in new readers.
Note: You will spend more time promoting your content than writing it if you want to start a profitable blog.
Promoting your blog via social media
In order to find new readers, social media is the logical starting point. Social media networks such as Facebook, Twitter, Pinterest, and YouTube have become some of the most popular in recent years. The best platform for you is the one that fits your niche and audience the best. That’s a crucial point to remember. It’s a waste of time and money to try to promote your blog posts on every social media site.
Guest-blogging on Medium, Quora, and LinkedIn
Starting a blog puts you in touch with a functional society of like-minded individuals who are eager to provide a hand to one another. The ideal strategy is to guest blog on related websites in order to create a relationship with an already-existing audience. For a comprehensive explanation, check out the complete guide to guest blogging, but for now, let’s just hit the key points.
It has been the most excellent method for promoting blog content over the past decade, and thousands of guest articles have been published.
Increasing your blog’s readership with the use of an email newsletter
To promote your blog, it’s ideal to concentrate on your own readers rather than a wider audience (over time). An email newsletter is one of the most effective ways to keep present readers engaged with your work, and it should be set up right away.
The process of building an email list is also quite simple and clear. You should embed a signup form into each of your posts and distribute it across the most important pages of your website. I use ConvertKit to manage the 150,000+ email subscribers I presently have on my site, but Mailchimp remains the best free email marketing service for those just getting started.
6. Use your blog to make money
This section on monetizing your blog is located at the conclusion of this guide since doing so serves a special aim. You can’t expect to start making money right away unless you already have a massive fan base somewhere. Monetization should not be your primary priority right now; rather, it should be something that you are working towards.
Even so, before you embark on this new journey, you should have some notion of the several methods in which you would like to make money through blogging. While your readership is still expanding, it will be simpler for you to put some of these monetization tactics into action than it will be for others.
Due to how passive affiliate money is once you’ve put in the (hard) work of finding a reliable traffic source for your content, it has steadily developed to become the main source of income for many companies. For this reason, many people have designed their blogs to create affiliate income.
Affiliate programs are offered by the majority of the industry’s most popular brands. Think about big companies like Amazon all the way down to big players in niche markets like online education, where companies like CreativeLive and Udemy offer profitable programs.
When you have a large audience, you can negotiate better affiliate deals with companies that make products that are relevant to your audience and that you want to promote to them.
(Marketing Your Skills) Freelancing
Selling your skills (by finding blogging jobs, freelance writing projects, or other ways to provide your expertise as a service) is by far the simplest choice if you want to start making money from your blog as soon as possible. In fact, I continued to do freelance work as a way to monetize my blog for my own company up until very recently.
A compelling enough pitch is all you actually need to attract a freelance client, which is why starting a blog (first) will be really helpful. Your main pages (About, Contact, Hire Me) should be finished, and you should show off at least a few examples of the kind of work you’ve done that you’ll be marketing to freelance clients soon.
Don’t let the fact that you lack those work samples keep you from moving forward. Make those sample articles, designs, or other deliverables and put them on your own blog as if they were projects you were paid to do.
You are already equipped to go out and begin selling to potential clients if you have a skill that you can offer as a service. This talent might be similar to
You should be proficient in writing, one of the most important blogging talents.